Boost Your Brand With Custom Social Media Graphics

Between local competitors and mail-order aligner companies, orthodontists have a lot of clutter to get through to make their online presence known. To rise above the digital noise, set your practice apart with custom social media graphics and unique visual content.

Benefits of Using Custom Graphics on Social Media

Here’s how custom graphics will boost your social media strategy:

Increase Online Engagement

Social media strategist Jeff Bullas found Facebook posts with photos received an average 37% higher engagement than text posts. By posting photos, GIFs, or videos, you create more captivating stories and will drive more engagement.

Visuals Are More Appealing

Text is a great way to get information across, but visual mediums like photos and videos are much faster. With users consuming so much content online every day, make sure the content you post catches their attention.

Boost Brand Awareness

As online graphics bring more attention to your posts, your audience will begin to recognize your brand, colors, and content. Users who see visuals of happy patients, fun braces, and healthy smiles will associate positive experiences and feelings with your brand.

Cost-Effective Advertising

Perhaps the biggest benefit of social media marketing is that it’s free to create and use an account. You can choose to pay for ads, but by simply signing up, you have access to a network of marketing opportunities and are in control of the way you position your practice’s online marketing.

How to Use Graphics to Enhance Your Online Strategy

Our team at WildSmiles loves using social media because it’s a way for us to connect with patients, parents, and providers around the world. To take our social media to the next level, we designed stunning graphics that orthodontists like you can use to elevate your practice’s online presence.

Once you have your eye-catching graphics ready, here are some ways to use them:  

 

  • Put Your Patients in the Spotlight—Who better to speak to your outstanding care and results than your own patients? Post before and after pictures to show how far your patients have come, and apply frames or filters to make your posts stand out.
  • Market What Makes You Different—When you offer stylish brackets, you stand apart from competitors who only offer traditional braces. Show off what makes you different with GIFs of WildSmiles bracket shapes. GIFs are fun to look at, show your audience what shapes are available, and encourage them to begin treatment.
  • Tailor Your Content Accordingly—Social media platforms share the trait of connectivity, but they all differ in design and operation. Be mindful of where you’re posting content and how you’re using your graphics. A photo shot horizontally may look great on Facebook, but may be cropped on Instagram and cut out part of your graphic.
  • Show Why You’re the Right Choice—Post photos of your patients finishing their treatment. In doing so, you let your audience and competition know that you make success happen.

 

Receive Unique WildSmiles Graphics to Use in Your Practice

Orthodontists who partner with WildSmiles receive a kit loaded with social media assets like filters, frames, and GIFs. Plus, we send you new assets every quarter so you can create new content and generate more buzz about your practice. Become a WildSmiles partner today and receive everything you need to take your social media content to the next level. 

Get the WildSmiles Advantage
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WildSmiles has revolutionized the braces experience for patients and providers. There are over 25 bracket shapes for kids and adults to mix and match, giving them power to personalize their braces while achieving the same great results as traditional brackets. By bringing WildSmiles into your practice, you stand out above your competition, drive more starts, and increase profit.

WildSmiles Braces are the only designer braces that promote better oral hygiene by featuring a larger pad. Any plaque will accumulate on the pad instead of the tooth's surface, resulting in better oral hygiene and no decalcification. Our brackets are made in the USA and work with all treatment modalities, prescriptions, and slot sizes. Start creating incredible braces experiences and grow your practice with WildSmiles.

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